Made for the Ones Who Don’t Blend In
At Sonder Avenue, we know the pressure of the show arena—the adrenaline, the hours of prep, the desire to walk in and own it. We’ve lived it. We’ve shown at the upper levels of AQHA competition, and we know how much it takes to even get there.
That’s why we craft garments that don’t just fit—they command attention. Our clients don’t want to blend in. They want to lead. And we make sure they look like they belong there long before the first pattern is called.
From Fitted Shirts and Vests to Showmanship and Riding Jackets, each piece is custom-designed to amplify your individuality, sharpen your silhouette, and give you an edge in the arena. Every design choice is intentional. Every stitch is placed with purpose.
We believe in powerful first impressions, high-performance style, and custom pieces that make you feel unstoppable.
“Look the part” isn’t a cliché here. It’s strategy.
Whether you’re just stepping into your first show ring or you’ve been showing horses for decades, we design with one goal in mind: to give you every advantage before you even pick up the reins.
Because when you feel the part, you ride like it.